Media events, national and local media tours, national and local media outreach/placement, news releases.
Crisis media relations, crisis planning and management, staff media protocol and training, spokespearson training.
MEASUREMENT & ANALYSIS
Custom media reporting and analysis, industry and competitive research crisis monitoring.
Employee and franchisee relations, speech and op-ed writing, executive coaching, cause marketing.
Content strategy and creation, influencer campaigns, community development and management, social media policies and training, social advertising development and execution.
Management and strategy, campaigns, national and local events.
RAISING AWARENESS AHEAD OF A BRAND SALE
DEVELOPING A SOCIAL MEDIA STRATEGY
GENERATING NATIONAL, LOCAL AND SYSTEMWIDE BUZZ
NOTHING BUNDT CAKES
LAUNCHING A BRAND EXTENSION
MADISON REED CASE STUDY
INTRODUCING A NEW PRODUCT CATEGORY
REINTRODUCING SPECIALIZED PROGRAMMING
CHUCK E. CHEESE
REACHING A NEW DEMOGRAPHIC
RELAUNCHING A BRAND
REWARDING CORE CUSTOMERS
HAGGAR CLOTHING CO.
CREATING A NATIONAL BUZZ
IMPROVING BRAND PERCEPTION
GROWING A COMMUNITY
INCREASING CONSUMER AWARENESS
CREATING BRAND AMBASSADORS
STUBB’S BBQ SAUCE