- Increase awareness of Main Event’s 20th location in Tulsa, Oklahoma
- Increase social media fan base and engagement
- Utilizing social media, giveaway 20 prizes each day for 20 consecutive days to celebrate Main Event’s 20th center in Tulsa.
- 25 influencers promoted the contest through blog and social media posts
- +6.9% Twitter engagement; +15% Twitter followers
- +1.5% Instagram engagement; +8% Instagram followers
- Tulsa Facebook page experienced the highest new follower growth rate to date by any of Main Event’s new center pages
- 185,000 impressions from blog posts